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Join Thousands of Hotels Thriving with roommaster
The transition to roommaster is straightforward and efficient. Our implementation team handles data migration including reservations, guest profiles, and historical information.

Akia is a text messaging platform that helps hotels improve guest communication, boost guest engagement, and drive revenue growth. You get a simple, easy interface that makes conversations between your team and your guests feel quick and natural.
It’s known for AI-driven responses, pre-registration processes, and instant messaging, which significantly improve operational efficiency and guest satisfaction. Akia even handles post-stay follow-ups that can increase your TripAdvisor scores. It also includes tools for service recovery and review management, so your team can fix issues quickly and protect your reputation.
Despite its popularity, Akia does not meet the needs of every property owner. For example, one reviewer on Hotel Tech Report noted:
"The auto responses. Sometimes it auto responds with the wrong response, so it doesn’t make sense to the guest, so I’ve had to let the guest know if the auto response doesn’t make any sense, to please message something again to have the system ping me."
Another user reported, "The chatbot needs some improvement; it is not always automatically responding, sometimes it won't at all."
Here is where things get real and practical. In this guide, you will walk through Akia pricing, plans, and the features that support your guest journey, guest messaging, and mini apps, so you can decide whether it truly fits your property.

As an AI agent for hospitality, Akia brings automated guest messaging to hotel businesses and gives hotel staff a simple user interface. You use it to close communication gaps, collect feedback fast, and keep tasks smooth.
It caters primarily to hoteliers and their management teams. Its key features include real-time texting, a unified inbox across multiple channels, AI-powered insights, and tools for service recovery and direct bookings.
Choosing the right Akia plan guarantees your team delivers seamless, automated guest communication while maintaining operational efficiency.
Below is a clear breakdown of the four core plans, each designed to match a property’s level of automation, data needs, and personalization.

Bronze is ideal for properties looking to modernize communication with AI-powered messaging and streamlined guest workflows.
It includes the essential tools needed to replace manual texting and introduce guided digital interactions:
You can support everything from digital check-in to arrival guides, cashless tipping, and third-party authorizations using Akia’s interactive Mini Apps, all included within the Bronze tier.
Silver builds on Bronze by centralizing all guest inquiries across channels into a single streamlined workflow.
It includes all Bronze features, plus:
This tier is perfect for properties ready to eliminate inbox chaos and deliver consistent communication across all guest touchpoints.
Gold introduces deeper customization so you can tailor guest journeys with precision and run smarter automated flows.
Includes all Silver features, plus:
Gold is ideal for hotels that want to elevate engagement beyond basic automation and create more individualized, revenue-oriented experiences.

Platinum unlocks Akia’s most advanced capabilities by layering intelligence, verification, and segmentation on top of Gold’s automation tools.
Includes all Gold features, plus:
This plan functions as a full guest data platform and is ideal for hotels seeking deeper insights, fraud prevention, and large-scale personalization.
You can customize any plan by adding modules. These expand your automation, marketing, and security abilities so you can tailor exactly how Akia works for your property.
Below is an overview of how roommaster PMS works seamlessly with Akia, combining operational management with AI-powered guest engagement:
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Akia is designed to transform guest experiences, streamline operations, and increase efficiency by combining AI, automation, and personalized workflows. Each feature works seamlessly to reduce manual effort, enhance communication, and unlock revenue opportunities while keeping guest interactions smooth and secure.
The check-in journey, once a manual hassle, is now fully automated through Akia Mini Apps. Guests receive a text message containing a Mini App to digitally check in before their arrival, allowing them to review and sign off on hotel policies, finalize check-in, and securely provide IDs, selfies, and payments, all while remaining PCI-compliant. Staff can welcome guests and provide access codes directly through the platform.
Digital check-in helps cut operational costs and boosts front desk productivity, while reducing chargebacks, a significant source of lost revenue for hotels. Faster check-ins mean that packets are ready as soon as guests arrive, and less paperwork reduces errors and manual workload. Additional benefits include the ability to securely capture security deposits, increase exposure to upsells, build tour and activity guides, and promote food and beverage options.
Akia’s messaging system is designed to cut staff workload by up to 40% while eliminating guest stress related to inquiries. AI-powered responses can instantly answer questions about WiFi, directions, amenities, and property details, providing timely, accurate information without manual intervention.
The unified inbox consolidates messages from OTAs, social media, email, and text, allowing staff to manage communications in one place. Automated messaging keeps guests engaged throughout the journey, from pre-arrival to post-stay. On the other hand, broadcast capabilities allow staff to send updates to multiple or all guests at once, with 98% of texts read within five minutes.
Automated guest messaging frees staff to focus on in-person interactions, meeting the 89% of guests who prefer messaging while cutting down front desk phone calls by 40%. AI Agents can further automate common requests, ensuring routine interactions are handled efficiently and consistently.
Akia’s reporting tools turn overwhelming data into actionable insights, allowing teams to make smarter decisions without sacrificing personal touch. Staff can apply filters to highlight relevant guest and operational data, hide unnecessary information, and organize insights to reduce manual work.
Custom reports ensure nothing falls through the cracks, keeping operations smooth and enabling faster, informed decision-making that complements staff workflows.

Every hospitality team wants tools that work the way they do. Here’s how Akia gives you flexibility, control, and ease with these additional features.
Teamspace is Akia’s internal chat system for hospitality, offering a free alternative to Slack or Microsoft Teams. Fully integrated with your PMS and tech stack, Teamspace centralizes communication across departments. It automatically tracks tasks with AI for accurate reporting while allowing staff to assign and coordinate work efficiently.
It also integrates with other systems, such as Alice by Actabl or Unifocus, and is fully accessible on mobile via the App Store or Google Play. This ensures that operational leaders can manage teams, monitor guest requests, and maintain efficiency, even when away from the property.
Akia’s AI Agents support teams by automating repetitive tasks and learning over time. These agents can be trained like new employees, or they can learn automatically based on usage patterns. They can create Mini Apps, manage guest workflows intelligently, and automate tedious tasks such as classifying guest preferences.
AI Agents also track team activities and provide reports, effectively functioning as a fully integrated team member. With regular use, AI Agents become smarter and more efficient, leveraging the data flowing through your systems to deliver continuous value in both guest interactions and internal operations.
Akia Pay centralizes payment processing, authorization, holds, and refunds within a single platform. Guests receive a Mini App to submit payments, which can be validated with digital authorization, and staff can view transactions and issue refunds directly in the platform.
Akia Pay simplifies payment management by unifying holds, refunds, and transactions in one place. Digital authorization allows hotels to collect payments faster and reduce paperwork, while PCI-compliance ensures guests feel confident sharing their credit card information. The platform boosts both operational efficiency and guest trust, making payments secure, seamless, and straightforward for staff and guests alike.
Let’s break down what users love and dislike about Akia so you can make an informed decision. Below you’ll find a side-by-side comparison of the platform’s strengths and weaknesses.
But first, here’s what a reviewer shared on Hotel Tech Report after their experience:

That feedback highlights user expectations around reliability and support, and here’s how pros and cons stack up according to user experiences:

roommaster powers independent hospitality with a unified platform built by hoteliers, for hoteliers. Our team brings over 125 years of hands-on hotel management experience, so we understand your operational challenges before we ever talk about technology.
The platform simplifies operations, drives revenue, and lets your team focus on delivering exceptional guest experiences. roommaster PMS also integrates seamlessly with third-party apps and OTAs, including Akia, giving you automated guest engagement, personalized messaging, and AI-powered upsells, all from a single source of truth.
Below are some of the ways you can use roommaster PMS for your property needs:
The roommaster Hotel PMS consolidates core property operations into one intuitive platform. Front desk, housekeeping, maintenance, reservations, and finance can all be managed from a single interface, eliminating the “swivel chair” problem of switching between multiple systems. Staff can focus on guests rather than repetitive administrative tasks, while built-in reporting and analytics provide actionable insights to improve decision-making and operational efficiency.
Reservation Management and Front Desk Management streamline check-ins, check-outs, room assignments, and guest requests, ensuring seamless daily operations. Housekeeping Management and Group Blocks Management help coordinate teams and reduce errors, while real-time Reporting & Analytics give managers full visibility into property performance.
The Revenue & Finance Suite provides tools to optimize property revenue while simplifying financial operations. Revenue Optimization uses AI-driven intelligence to recommend dynamic pricing based on demand, occupancy, and market trends. At the same time, Rate Management automates pricing adjustments to maximize RevPAR and maintain occupancy during off-peak periods.
The system integrates seamlessly with the AI-driven ampliphi RMS for advanced revenue automation and smarter pricing insights, giving revenue managers the ability to make fast, data-driven decisions. The Payments system manages deposits, pre-authorizations, settlements, and refunds within the platform, without requiring third-party tools.
Additionally, PCI-compliant secure card storage and flexible payment scheduling reduce duplication, while automated reconciliation saves staff 4–6 hours weekly. Handling chargebacks internally can reduce losses by up to 40%, increasing operational efficiency and guest trust.
The Guest Experience Suite makes every guest interaction seamless and personalized. The Hotel Guest App provides a mobile-friendly interface for check-ins, requests, and property information.
Similarly, Guest Communication & Engagement tools integrate seamlessly with Akia, combining roommaster’s robust PMS data with AI-powered messaging, Mini Apps, and Teamspace chat. This setup automates routine guest communications, responds instantly to inquiries, and delivers targeted upsells that feel personal and timely.
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Marketing campaigns, guest updates, and offers move naturally through the system, with Akia’s AI agents learning from guest interactions and staff input to improve personalization over time. By using roommaster PMS as the operational backbone, hotels can reduce repetitive tasks by up to 78%, free up staff for higher-value work, and ensure every guest touchpoint drives engagement and revenue.
The Marketing & Distribution Suite includes the Booking Engine, Channel Manager, Hotel Website Builder, and Metasearch capabilities.
The Booking Engine is mobile-friendly, brandable, and designed to increase direct bookings by 15–30%. Similarly, the Channel Manager syncs with OTAs such as Booking.com, Expedia, and Airbnb to reduce manual updates and prevent overbookings.
Advanced channel analytics allow for better visibility and pricing optimization, while the Website Builder and Metasearch integration enhance your property’s online presence.
roommaster Concierge answers phone inquiries 24/7, giving your guests instant access to information and support without depending on the front desk. It speaks multiple languages, so international guests feel welcomed naturally. It converts routine requests into confirmed reservations and hands off complex requests to your team with context.
The real winner is its automation capabilities, which deliver real results. The system never misses a guest call and handles repetitive tasks like FAQs or routine messages automatically.
roommaster PMS is a comprehensive, unified platform that consolidates reservations, front desk operations, housekeeping, revenue management, payments, and channel distribution. Built by hoteliers for hoteliers, it gives independent hotels and group properties full operational control and advanced revenue optimization across all departments.
When paired with Akia, roommaster becomes even more powerful. Akia’s AI-powered messaging, Mini Apps, and automated guest journeys layer on top of roommaster’s robust PMS data to elevate guest engagement, reduce repetitive tasks, and deliver personalized upsells at every touchpoint.
Together, this integration lets your team streamline operations, boost revenue, and create meaningful guest experiences without juggling multiple platforms.
Want to see how roommaster can maximize revenue from day one? Book a free demo today.
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Akia value varies depending on your property size and selected plan. Its packages start with Bronze and scale up to Platinum, offering more advanced messaging, automation, and guest data features.
Akia plans include AI-powered guest messaging, digital check-in, Mini Apps, journey automation, unified inbox, team collaboration (Teamspace), upsells, and reporting. Higher-tier plans unlock dynamic experiences, rule-based automations, enriched guest profiles, ID verification, and advanced analytics, allowing hotels to tailor guest engagement and operational efficiency.
Yes. Akia is ideal for small- and mid-sized properties that want to streamline guest communication and reduce the front desk workload. When integrated with roommaster PMS, it enhances guest experiences without disrupting existing operational workflows.
While Akia is not a full PMS and focuses on guest communication and engagement, it integrates seamlessly with roommaster PMS. This means you get AI-powered messaging, digital check-ins, Mini Apps, and automated guest journeys, all synced with your property’s reservation and guest data. By combining Akia with roommaster, you can streamline operations, provide personalized experiences, and unlock upsell opportunities, all while roommaster manages core property functions like reservations, payments, housekeeping, and revenue.
Yes. Akia offers demos to showcase its features, including messaging, Mini Apps, digital check-in, and guest automation workflows.


The transition to roommaster is straightforward and efficient. Our implementation team handles data migration including reservations, guest profiles, and historical information.
See how roommaster's unified platform can work for your property. Our team will walk you through features tailored to your specific needs and operations.